We get it, it still feels like summer. But if you're planning to sell anything custom this holiday season, now is the time to start getting your ducks in a row.
Whether you're crafting for fun, side hustle, or full-blown biz mode, prepping early means less stress and way more joy when the busy season hits.
Here are five good reasons to start your holiday prep today:
1. Avoid Shipping Delays and Stockouts
When the holiday rush hits, shipping gets slower, supplies run low, and that one blank you really need? Gone.
Ordering your inventory now means you’re ahead of the game—and you won’t be scrambling when things get hectic. Trust us, your future self will thank you.
2. Personalized Gifts Take Time
Custom stuff like sublimation ornaments, photo mugs, or “Santa-approved” shirts? Total gold during the holidays, but they take longer to design and make.
Starting now gives you breathing room to take those custom orders without burning out.
3. Early Launch = More Sales
Launching your holiday collection early helps you get in front of shoppers before they spend elsewhere. Plus, it gives you time to test out promos, tweak your product listings, and see what’s resonating.
More time = smarter sales.
4. You’ll Actually Enjoy Creating
New holiday designs take time especially when you’re making custom or seasonal pieces. By starting now, you leave room for creativity to flow instead of cramming everything into late November chaos.
5. More Time for Marketing (a.k.a. Getting Seen!)
When you’re not glued to your heat press 24/7, you’ve got time to show off your work! Early prep means more space for sneak peeks, reels, behind-the-scenes content, and special offers aka all the stuff that gets customers excited and engaged.
So... Ready to Get a Jump on Things?
If you're even thinking about selling this holiday season, this is your sign to start prepping now. Whether you're just getting started or going all-in, Craft Express has everything you need from blanks and heat presses to sublimation paper and more.
Let’s make this your smoothest (and most successful) holiday season yet!